The Toy Bank is Your CSR Partner for Fall Previews

August 26, 2024 | As manufacturers prepare for previews and the holiday season quickly approaches, The Toy Foundation™ (TTF) is asking companies to consider donating product to The Toy Bank at the end of fall preview season. All donations will deliver the joy of play to children in need this holiday season.

“Whether you are showing product at The Toy Association’s LA Fall Preview marketplace, or you’re meeting with buyers in your own showroom, we encourage all companies to take advantage of this turnkey corporate social responsibility (CSR) opportunity to support children in need,” said Pamela Mastrota, executive director of The Toy Foundation.

Dream Center, a Toy Bank partner, is focused on supporting children and families affected by houselessness and hunger throughout LA county. Every December, the nonprofit hosts “Christmas Dreamland” featuring carnival rides, dance parties, and the gift of a toy. This year, the organization expects up to 15,000 children at the event, all of whom deserve a new toy.

Donations collected from LA Fall Preview will be distributed to Dream Center for “Christmas Dreamland.” In addition to supporting the local community, donating has the added benefit of simplifying move-out. All tenants can fill out a donation form online.

“The gift of a new toy – especially around the holidays – is a gift of love and can be life-changing to our families,” said Kurt French, executive director of Dream Center. “It tells them they are special and provides a ray of hope for the families who are always immensely grateful.”

More product is needed to support Dream Center and the thousands of nonprofits hosting toy distributions this holiday season. To make a donation from your own showroom or at any time of the year, complete this donation form online. All donations are tax-deductible.

In addition to product donations, TTF can coordinate in-office toy collections and volunteer opportunities to wrap and hand out toys at distribution events like “Christmas Dreamland.” To learn more, contact TTF staff.

The Toy Bank is the industry’s turnkey CSR solution for inventory management and tradeshow move-out service to deliver toys, the developmental benefits of play, and immense joy to children in need. The Toy Bank has delivered play to more than 33 million children worldwide since 2003.