Radio Flyer Teams Up with Toy Bank for Giving Tuesday

December 1, 2020 | Radio Flyer has teamed up with The Toy Foundation’s signature program, The Toy Bank, for Giving Tuesday to help make a positive impact on thousands of children in vulnerable situations this holiday season. For every product purchased through the Radio Flyer website today, the company will donate a toy to The Toy Bank, which distributes toys through its network of more than 1,000 charities.

“Toy donors like Radio Flyer help make it possible for The Toy Foundation to see through our mission of ensuring children and families everywhere, some of whom may now be facing job and food insecurities as a result of the COVID-19 pandemic, can experience the physical and emotional benefits of play,” said Elizabeth Max, senior manager of The Toy Foundation. “This year’s Giving Tuesday efforts are more important than ever, and we thank Radio Flyer for helping us deliver a little bit of joy to families this holiday!”

Throughout the year, toy manufacturers, retailers and distributors donate millions of toys to The Toy Foundation’s Toy Bank. These giving efforts, along with cash grants, help fund nationwide organizations assisting families severely impacted by COVID-19 and support children coping with serious illness, enduring temporary home placements in the foster care system, living with domestic violence, and/or dealing with natural disasters.

Toy professionals who wish to get involved and support The Toy Foundation’s philanthropic efforts, which serve more than 26 million kids worldwide, can donate online today or contact Elizabeth Max to learn more. All donations are tax deductible.