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12/9/2025

The Toy Association Helps First Lady Spread Holiday Cheer

The Toy Association™ and its charitable arm, The Toy Foundation™, helped spread holiday cheer in the nation’s capital with a donation of toys to the annual Marine Toys for Tots Holiday Drive held December 8 at Marine Corps Base Quantico in Virginia.

12/9/2025

Toy Companies Support The Toy Foundation's Mission at the 2026 TOTY® Awards

Toy companies are pledging their support of The Toy Foundation’s mission to create a world where every child has access to play by serving as sponsors for the 2026 Toy of the Year® (TOTY®) Awards, taking place Friday, February 13 at Pier Sixty in New York City.

12/8/2025

Dec. 11 Webinar: Circana’s Retail Outlook for the Holiday Season

Last call to register! Toy industry professionals are reminded to sign up for “Trends in Retail & Holiday 2025 Update,” an upcoming Toy Association webinar taking place Thursday, December 11 at 2 p.m. (Eastern). Registration is now open.

12/5/2025

Connect with Toy Design Students through FIT's 2026 Summer Internship Program

Toy and game manufacturers looking to connect with up-and-coming toy designers are invited to participate in the Fashion Institute of Technology (FIT) Toy Design Department’s Summer 2026 Internship Program.

12/5/2025

Spotlighting Your Brand at Toy Fair®: Creative Ways Exhibitors Can Stand out on the Show Floor

As the industry prepares for Toy Fair, taking place February 14 to 17 at the Javits Center in New York City, exhibitors can take advantage of a host of promotional opportunities to stand out in front of buyers, media, and the global toy and

12/5/2025

Key State Deadlines for Reporting, Registration, & Public Engagement

The Toy Association is reminding companies of several imminent reporting deadlines and an upcoming workshop at the state level to help members stay informed and compliant in the months ahead.

12/2/2025

President’s Letter: Sharing the Gift of Play This Giving Tuesday

On Giving Tuesday, Toy Association President & CEO Greg Ahearn invites the industry to support The Toy Foundation’s Holiday Gift Catalog. Contributions directly fund toys, comfort kits, and play projects, helping deliver joy and hope to children who need it most.

12/1/2025

New Study Highlights Importance of Shopping from Trusted Toy Brands & Retailers this Cyber Monday

As families dive into Cyber Monday deals and the holiday shopping rush, The Toy Association™ is reminding gift-givers that reputable toy companies and trusted retailers selling toys in the U.S., whether online or in stores, comply with more than 100 strict federal safety laws and tests – giving families confidence as they shop.

12/1/2025

Oregon Expands Reporting Requirements under Toxic-Free Kids Act

The Oregon Health Authority (OHA) Public Health Division has expanded reporting requirements for children’s products under the state’s Toxic-Free Kids Act (TFKA), creating new obligations for manufacturers selling products in the state.

12/1/2025

Toy Fair University Adds New Expert Sessions Covering Product Development, Marketing, Fandoms & More

Toy Fair® University is continuing to grow its robust educational lineup, with even more sessions now announced for the 2026 show, taking place February 14 to 17 at the Javits Center in New York City.

12/1/2025

Circana Experts to Deliver Retail Outlook for Holiday 2025 in Upcoming Webinar

An upcoming Toy Association webinar will break down the key economic signals driving shopper behavior and outline the factors most likely to influence performance this season and beyond.