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Maximize Your Brand Visibility This Fall: Join Our July 1 Informational Session
June 24, 2025
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An upcoming Toy Association informational session will cover new developments and participation opportunities for two of the toy industry’s most influential fall events: LA Fall Preview® Market Weeks, taking place September 8 to 19 in El Segundo, CA, and People of Play’s Chicago Toy & Game Fair (CHITAG), taking place November 8 to 9 in Rosemont, IL.
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The Toy Foundation’s Golf & Give FUNdraiser Tees off LA Fall Preview® on Sept. 9
June 23, 2025
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The Toy Foundation™ invites toy professionals to swing into LA fall previews with a night of networking, friendly competition, and giving back at its Golf & Give FUNdraiser, taking place Tuesday, September 9 at 6 p.m. at Topgolf El Segundo.
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TAGIE Lifetime Achievement Nominations Due June 30
June 20, 2025
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The nomination deadline is June 30 for the 2025 Toy & Game Innovation Excellence (TAGIE) Awards Lifetime Achievement honor. This accolade is one of several awards that will be presented during People of Play’s 18th annual TAGIE ceremony on November 8 in Rosemont, IL.
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30 Global Toy Associations Come Together at Annual ICTI Meeting to Align & Drive Industry Growth
June 19, 2025
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The Toy Association’s President & CEO Greg Ahearn joined more than 30 representatives of national toy trade associations from around the world for the International Council of Toy Industries (ICTI) Annual General Meeting, held June 16 to 19.
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‘Play in Bloom’ Giveaway from The Genius of Play™ Reaches 60,000+ Consumers
June 18, 2025
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Twenty-five companies participated in The Genius of Play’s “Play in Bloom” giveaway, reaching more than 60,000 consumers with creative and engaging toys for the spring season.
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Set Yourself Up for Success at Toy Fair® with Upcoming Exhibitor Academy Sessions
June 16, 2025
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Toy Fair® 2026 exhibitors are encouraged to mark their calendars for several upcoming Exhibitor Academy sessions, which will provide valuable insights and practical tips for a successful show.
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The Toy Association™ Shares Essential Summer Safety Tips
June 12, 2025
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With the first day of summer right around the corner, The Toy Association™ is sharing its top tips for outdoor play with parents and caregivers to ensure kids are playing safely while having fun in the sun.
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The Toy Association™ Joins Global Toy Industry to Celebrate International Day of Play
June 11, 2025
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In celebration of the second annual International Day of Play today, The Toy Association™ and its philanthropic arm, The Toy Foundation™, are joining global partners to reinforce the value of play in the lives of children everywhere.
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Toy Foundation Collects $3 Million in Toys for Children in Need to Mark International Day of Play
June 11, 2025
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The Toy Foundation™, the philanthropic arm of The Toy Association™, is joining forces with 15 toy companies to celebrate the second annual International Day of Play on June 11. More than 290,000 brand-new toys and games valued at $3 million will be distributed to children in need across the U.S. and around the world to mark International Day of Play, which aims to drive a global play movement for children everywhere, underscoring the essential role of play in every child’s development, well-being, and education.
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Toy Fair® 2026: Renew Exhibit Space by June 22 & Other Key Dates
June 9, 2025
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Toy companies and play professionals interested in participating in the next Toy Fair®, taking place February 14 to 17, 2026 at the Javits Center in New York City, are encouraged to take note of the important announcements and reminders outlined as follows.
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New Educational Series Offers Step-by-Step Guidance for Selling & Scaling on Amazon
June 6, 2025
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The Toy Association™ has launched an on-demand fireside chat series with Amazon, a member-exclusive resource designed to help small and emerging businesses confidently enter and grow in the world’s largest online marketplace.
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Nominations Now Open for 2025 Toy & Game Innovation Excellence Awards
June 5, 2025
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Nominations are now open for the 2025 Toy & Game Innovation Excellence (TAGIE) Awards, presented by the People of Play™.
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Unlock Gen Alpha’s Attention: Learn the Latest Digital Ad Strategies at June 12 Webinar
June 4, 2025
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Are your digital marketing strategies connecting with today’s youngest and most digitally native generation? Toy industry professionals can get the insights they need at “Reaching Gen Alpha: Effective Mobile Gaming Strategies for Toy Advertisers,” an upcoming Toy Association™ webinar taking place Thursday, June 12 at 2 p.m. (Eastern).
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Circana: Toy Sales Grew 6 Percent from January to April 2025
June 3, 2025
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U.S. toy retail sales from January to April 2025 grew 6 percent and units sold increased 3 percent, compared to the same four-month period in 2024. Toys was the fastest growing industry in early 2025 across all industries that Circana tracks, attributed to growth associated with new Pokémon releases and collectible sports trading cards.
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Behind the Scenes of Toy Fair® University Speaker Selection
June 2, 2025
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With applications now open for Toy Fair® University speaker presentations, Toy News Tuesday editors caught up with Jackie Retzer, director of event management at The Toy Association™, to pull back the curtain on what it takes to land a spot on the Toy Fair University stage.
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