LA Fall Preview: Circana to Present Update on U.S. Toy Industry Performance

July 25, 2024 | Circana will deliver a “State of the U.S. Toy Industry — Fall Update” presentation on Tuesday, September 10 at 10 a.m. (Pacific), during The Toy Association’s LA Fall Preview market week. This complimentary session will be held at 2250 East Imperial Highway exclusively for LA Fall Preview tenants.

During this informative presentation, Juli Lennett, vice president and industry advisor of toys at Circana, will delve into the current state of the U.S. toy market, exploring the impact of changing consumer preferences, emerging categories, and the trends that are shaping the industry.

Attendees will gain valuable insights into how the toy industry is performing compared to other industries Circana tracks, as well as the factors driving the toy industry’s resilience in 2024. Lennett will provide an overview of the toy industry performance across categories, brands and licenses, and channels, as well as providing insights on factors impacting the coming holiday season.

Click here for more informational about the LA Fall Preview and other market week events.

The Toy Association’s LA Fall Preview will take place this September in Los Angeles, with a dedicated market week taking place from September 9 to 13. Attendee registration is now open. Click here for complimentary registration to the Association’s LA Fall Preview Networking Party and click here to secure your spot at The Toy Foundation’s Party with a Purpose. Visit toyassociation.org/lafallpreview for more information.