Deadline Extended: Get Your Products in Front of Top Influencers by April 18

April 14, 2025 | The deadline for toy and game companies to have their products seen and voted on by top influencers for a chance to be on the official “Best of Spring & Summer 2025 Influencer Choice List” has been extended to Friday, April 18 at midnight (Eastern).

All submitted products for the “Best of Spring & Summer 2025 Influencer Choice List” are exposed to a vast network of influencers, which is a key perk of this opportunity. The list will be announced in a national press release in May and promoted on social media. Companies that make the list will get an “Influencer Choice” product seal for use in packaging and promotions.

Presented by The Toy Association™ in partnership with Clamour, the list will recognize the top toys and games of the season as voted on by a select panel of 500 top-tier influencers in the Clamour network. Participating influencers are required to have a minimum monthly following of at least one million views on their main platform and a social reach of more than half a million followers.

The cost to nominate a product is $249 for Toy Association members and $299 for non-members. There is a fee of $149 for each additional product submitted by the same company. No employees or representatives of Clamour or The Toy Association will have any role in determining the selected products.

For more information about the “Best of Spring and Summer 2025 Influencer Choice List,” contact Clamour’s Victoria Fener or Jonathan Katz.