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3/5/2026

Build-A-Bear Unveils New Frosted Animal Cookie Collection

The Frosted Animal Cookie-themed plush line features customizable characters and accessories inspired by animal cookies, and will be available in stores and online.

3/5/2026

The LEGO Group Unveils F1 Helmet Display Sets

The two new display helmet sets are based on the 2025 helmets of Charles Leclerc and Lewis Hamilton from Scuderia Ferrari.

3/4/2026

JAKKS Pacific and Kodansha Announce Partnership to Release New Toys

Under this new agreement, JAKKS Pacific will design, manufacture, and distribute toys, and collectibles based on properties including Attack on Titan and Gachiakuta.

3/4/2026

Barbie Celebrates International Women’s Day with Global Female Role Models

The Barbie Dream Team honors women from various fields with dolls in their likeness, brand partnerships, and a fan event called Barbie Dream Fest.

3/4/2026

Asmodee's Studios Reveal Upcoming Titles for 2026

Titles include Gunsen: The Battle for Toshi Ranbo from Office Dog Games, Citadels Duel from Z-Man Games, and The Mandalorian: Adventures – Sworn to the Creed Expansion from Unexpected Games.

2/27/2026

The LEGO Group Completes Acquisition of LEGO Discovery Centres From Merlin Entertainments

This adds 29 locations across nine countries to its global retail and brand experience network while Merlin continues to operate its LEGOLAND Resorts under license.

2/26/2026

Mattel Brings UNO-Branded Experiences to Roblox, Fortnite

The launch of UNO Royale on Fortnite and UNO: Bridge Clash on Roblox is part of Mattel's strategy to expand its brands into interactive online platforms.

2/25/2026

JAKKS Pacific and Crunchyroll Form Partnership to Distribute Toys, Costumes, and Collectibles

JAKKS will develop and distribute a new line of toys, cosplay items, and collectibles from titles like Solo Leveling, My Hero Academia, Chainsaw Man, Frieren, and more.

2/19/2026

Mattel Unveils Masters of the Universe Publishing Program

The publishing program will feature novels, comics, graphic novels, and related titles tied to the upcoming live-action film and additional franchise content.

2/17/2026

JAKKS Pacific Renews Master Global Toy Partnership for The Super Mario Galaxy Movie

This renewed partnership with Universal Products & Experiences, Illumination, and Nintendo comes with the launch a new toy collection inspired by the upcoming movie.

2/14/2026

The LEGO Group Unveils New Set Featuring Snoopy and Woodstock

The LEGO Ideas Peanuts: Snoopy’s Doghouse set is a 964-piece fan-designed building kit and will be available for pre-order in February and retail release on June.